Understanding Marketing

You see a fabulous girl/guy at a party. You approach them and say, “I’m fantastic in bed.”

That’s Direct Marketing.

You’re at a party with a bunch of friends and see a fabulous girl/guy. You have one of your friends approach them, point at you and say, “She’s/He’s fantastic in bed.”

That’s Advertising.

You see a fabulous girl/guy at a party. You approach them to get their telephone number. The next day you call and say, “Hi, I’m fantastic in bed.”

That’s Telemarketing.

You’re at a party and see a fabulous girl/guy. You get up, straighten your clothes, walk up and pour them a drink. You open the door, pick up their bag after it drops, offer them a ride, and then say, “By the way, I’m fantastic in bed.”

That’s Public Relations.

You’re at a party and see a fabulous girl/guy. They walk up to you and say, “I hear you’re fantastic in bed.”

That’s Brand Recognition.

You see a fabulous girl/guy at a party. You approach them and say, "I'm fantastic in bed," and she slaps you.

That's Customer feedback

Now that’s sticking to the textbook definition of “everything that one or a company does to generate new customers and sales.” The customer feedback is a little harsh, but personally, I think he got slapped because he either forgot, or was hitting on an ex’s friend.

All jokes aside, it is a powerful and very simplistic way to look at marketing. All make perfect sense right? The trouble that most people have is relating this to what they are doing, or trying to accomplish. The K.I.S.S. (Keep It Simple Stupid) method always works well if you get off track. And feel free to revert back to this if you need a chuckle.

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